Experiences

At HISA

• Developing SEO strategy to build a trusted website with ~8500 profitable keywords ranked on Google, multiplied leads to 6 times after 5 months.

• Managing engagement on social media official & seeding pages and groups with 80.000+ followers by diverse type of contents by SM strategy (UGC, Employee Advocacy, Micro influencers, Seeding, Free webinar, Give away E-book, etc.).

• Analyses trends, data, demographics, report to flexibly adjust pricing strategies, promotion that can improve sales performance 23% monthly.

• Budgeting time on tasks and money on paid ads to surpassed KPIs 30% every month, gain high trust from stakeholders by successfully call for 12.000$ marketing fund.

CREATING UGC

I believe that Social Media is all about to building a one-to-one relationship with your customer by "listening to customers".

The result come out to: one of my campaign attracted 83.409 people and 12.052 engagements

only with the budget of 45$. Bring for company revenue of 2500$ in Sale.

Successful Projects at HISA

Successful SEO Project

For your information: HISA was an educational consultant company work as an agency connecting student with students to international education institutes in the world. Before 2017, the company use traditional marketing focused on offline events and paid ads for PR on e-news sites. The budget was high then, after when I came, thing changed all to digital marketing where I built everything from the scratch also decreased marketing budget to 50% compare to before but increased sales to average 23% monthly.

Then I went study abroad to experiences with other European organizations, company in order to gain more international mindset in Marketing such as SapientSEE in Amsterdam & Luxembourg Slovenian Business Club A.S.B.L, SCI Switzerland for Wikipedia.

SAPIENT SOCIAL AND ENVIRONMENTAL ENTERPRISES

FOOD WASTE AWARENESS CAMPAIGN

launching, running Social Media Campaigns. to attracted more than 12.000 people interested and 564 joined in area of Amterdam, Utrecht, Delft.

Go Green Together - Youth Empowerment for Sustainable Goals

Education

2013 - 2017

National Economics University

Modules: Fundamental Marketing, Business Administration, Finance, Market research, Microeconomics, Macroeconomics, Management Sciences, Political Economics.

2017-2020

SAPIENZA UNIVERSITY OF ROME

Modules: International Marketing Management, Global market approaches, advance microeconomics, strategic management, European competition law.

Dissertation: The Impact of Customer Journey Mapping on Purchase Decisions

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